15 Steps To An Effective Construction Business Website (Marketing Guide)

In today's digital world, your website is the face of your construction business and brand. So why settle for a crappy website? Our free marketing guide will show how to build trust with a professional online presence, attract and convert high-quality leads, and showcase your projects effectively to drive revenue growth.

15 Steps to an Effective Construction Business Website - Marketing Guide

Why This Guide Matters

15 Steps To An Effective Construction Business Website (Marketing Guide by Marketpath, Inc.)Your website is more than just a digital brochure — it’s your 24/7 sales tool.

In our free guide, you’ll discover how to:

  • Build trust with a professional online presence
  • Attract and convert high-quality leads
  • Showcase your projects the right way
  • Avoid common mistakes that cost contractors clients

👉 Get the clarity and confidence you need to turn your construction contractor website into a growth engine.

  • Get useful tips to improve your credibility.  
  • Learn best practices for enhancing your local search engine optimization (SEO), and mentions in AI overviews, to grow your visibility.
  • Find out how to stand out in the construction industry.

15 Steps to an Effective Construction Business Website - Marketing Guide

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About the Author

Kevin Kennedy

Kevin Kennedy, Marketpath’s VP Marketing and Professional Services, has been working on business strategy, digital marketing, and website technology for over 20 years. Prior to joining Marketpath in 2009, Kevin worked for Delta Faucet Company, including roles as Director of E-Business, where he led the company's technology strategy, and Director of Interactive Marketing. 

Kevin graduated with a B.B.A. in Finance from the University of Notre Dame and received his M.B.A. from Eastern Michigan University. In his free time, Kevin enjoys spending time with his wife, Bridget, and their five children, travel, and various sports and outdoor activities, while also participating on the non-profit boards for The Children's TherAplay Foundation and Juega Como Campeon (former board member).