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Outsource Billing Services (OBS)

Project Overview:

Type:
Custom Website Design and Development, SEO
Website:
https://obsrrp.com
Industries:
Healthcare Services, Revenue Cycle Management, Medical Billing
Location:
Indianapolis, Indiana
Solution Overview

Website features sister companies, Outsource Billing Services (OBS) and Receivable Recovery Partners (RRP), as well as their Healthcare Accounts Receivable and Medical Debt Collection Services. Site includes featured success stories and the Revenue Cycle Management Blog.

 

CMS Features
Services
Marketpath Results

Results

Search Engine Optimization (SEO) Rankings - Change within 3 months of new site vs. old site for targeted keywords/phrases

  • Increased #1 Ranked Keyword Results from 0 to 33 (Google SERP Results)
  • Increased Top 3 Search Results by 1017% or (Google SERP Results), from 6 Top 3 results to 67 Top 3 results
  • Increased Top 10 Search Results by 685% (Google SERP Results), from 13 Top 10 results to 102 Top 10 results
  • 33 Keywords Ranked #1 on Google SERP Results
  • 67 Keywords Ranked in Top 3 of Google SERP Results
  • 102 Keywords Ranked in Top 10 of Google SERP Results

AI Overviews - OBS and RRP showed up in Google AI overviews for over 133 targeted keywords

Leads - Website leads improved almost immediately compared to the previous website.

Huge thanks to the entire Marketpath team! They handled our web redesign with a heavy focus on search optimization (SEO), and the ROI was instant. Within a week of the launch, the site produced a significant lead and future client. If you need a team that understands both design and search performance, Marketpath is your answer.

- JJ Spreitzer (COO)