Marketing Automation

Simplify Common Marketing Tasks

Drive Results, Not Repetition

Capturing and acting upon visitor conversions from your website is a critical component of successful sales & marketing. Marketpath CMS provides automation integration with Zapier to connect you to 1,500 other services, including CRM, email marketing, social, finance, and collaboration tools.

Parachutes landing in a funnel to create leads through marketing automation

Form Conversions

Act Upon Form Data

A strong data plan takes action upon the data you collect. Marketpath CMS marketing automation allows you to do just that in endless ways.

Automatically Assign New Leads

Send prospect data to your favorite CRM, create a lead, and assign it to the right salesperson. Leads are automaticaly created eliminating manual data entry.

Start a Drip Campaign

When a prospect converts by completing a form, add their email to your email marketing platform and kick off a drip campaign. Nurture your prospects without lifting a finger.

A click or submit on a website sends an email, a text message, or anything else you can dream of

Content Distribution

Handle Post-Publishing Tasks

Content is meant to be shared. With Marketpath CMS you can capture when new content is published and send it to just about any destination you want.

Automatically Post to Social

When a new blog post is published, automatically share your content to the social networks your audience most uses. You can post directly to those networks or send to a social media management tool to schedule staggered or repeating updates.

Alert Internal Staff, Influencers, and Media Outlets

You can send an email to all internal staff to share new content. You can also notify everyone on an influencers list that new content has been posted. Or you can share new press releases with a preset list of media outlets.

Marketers and developers interacting while sitting on a hashtag


Send a Thank You Email

Capture the attention of your constituents by sending them a thank you email after they submit a form. This is your best chance to strengthen your new relationship by showing that they matter and you care.

Ask prospect to take the Next Step

Send an email and ask the customer to take the next step in your conversion funnel. Timing is everything.