website design & development services
In 2016, your website is your brand, defining how customers and prospects view your business. But your site shouldn’t stand alone. It is the hub that connects all your marketing initiatives, both online and traditional. Marketpath will work with your team to develop a unique strategy that enhances your digital presence and drives results.
Effective website design starts with strategy. There are a lot of options for getting a nice looking website, but it is much more difficult to design a site that enhances your brand and drives business.
With every project, our objective is to increase your organization’s visibility, improve your credibility and engagement, and increase conversions and business leads.
Every website is different, just like every client, with its own set of goals, objectives and deliverables. Our expertise in both marketing and technology allows us to seamlessly blend form and function to create effective web applications, software integrations, and technology solutions to meet the unique needs of your business. We turn opportunities into great software!
Marketpath CMS was built on the foundation of simplicity to help small organizations more effectively and efficiently run their websites. We believe the best way to do that is to make things easy! Our easy-to-use content management system allows non-technical users (business people) to update content and proactively market their businesses without worrying about technology.
Any successful website includes relevant content, the ability to communicate that content how and where your audience wants it (the right social channels), and a site optimized via search-engine friendly best practices. Done correctly, these initiatives should elevate your brand credibility and expertise, while making your organization more visible to your target audience.
Search Engine Optimization
Social Media Marketing
Names Marketpath 1 of 20
Most Promising Web Content Management Solution Providers
After extensive evaluation, the independent research team with CIOReview Magazine named Marketpath as one of the most promising web content management solution providers in the industry in their February, 2016 issue.
digital marketing insights
LinkedIn is essential for a company. It is a great platform to showcase services and industry related news. LinkedIn is a great place for a company to post jobs and company updates. It is a great way to connect with current and former employees. Here is a step by step guide to set your business page up.
In April of 2015, Google announced that it would use mobile friendly sites as a ranking signal. It labeled sites as “mobile-friendly”. This pushed nearly 85% of all websites to a responsive design. View our 7 surprising statistics. Infographic included.
Facebook has become very influential in our daily lives. If your company is currently not on Facebook it is time to make the shift! Why is it important? The average user spends 55 minutes on Facebook daily (Convince and Convert). Facebook is important for customer interaction and new customer acquisition. Here is how to set it up for your business.