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Working closely together, Marketpath and EquiTeam developed a plan for the new website that included a number of key features.
Bounce rate importance depends on the goals of your website. For some, bounce rate is key to website conversion. For others, bounce rate isn’t as relevant to website success. However, taking some measures can help your company improve their bounce rate and overall website success.
Financial Health Federal Credit Union (FHFCU) approached Marketpath about redesigning their website to promote who they are and what they do. As a credit union, they wanted to highlight the difference between credit unions and banks, while increasing their visibility and better communicating their unique services and value-adds to both customers and prospects.