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Social Marketing

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5 Beginner Tips for Hosting a Webinar

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Webinars can be an intimidating marketing tool especially if you are not 100% comfortable with the topic or speaking to a large audience. One benefit is that a great webinar has the ability to connect companies with people. These connections can lead to conversations with new prospective clients which could potentially drive sales. The more comfortable you become with webinars the more fun you can have with them!
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Blogging - Is it worth it?

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As a small business, companies worry about having the time to create successful blog content. They also worry about the frequency of blogging. While the fears our clients have are legitimate concerns, the positives of blogging far outweigh the negatives. I am here to share a few statistics that will convince you that blogging is a necessity for your website.
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Top Blog Posts of 2016

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As the end of 2016 approaches, we’re looking back at some of our most memorable, interesting, and useful blog posts related to web design and development, SEO, social and content marketing. The following is a list of our top 11 most popular articles of the past year from our Digital Marketing Insights blog.
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Why Keyword Research is (Still) Critical to Your Website’s Success

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Despite what you may have heard, Keyword research should still be a prerequisite or component of any search optimization (SEO) planning or website design and development project. Then why, you might ask, have I read so many headlines like:“keywords are dead?”
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How To Create a Twitter Business Account

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Twitter has millions of users and its constantly growing. It is a great place to target potential customers and promote your business. It is also a great way to connect with industry leaders. Follow our step by step guide to set up your business Twitter account.
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How To Set Up a Youtube Channel for Your Business

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YouTube is a valuable tool for reaching customers with engaging video content. YouTube is an opportunity for a business to share their company culture and educate your customers and employees. If you have never set up a YouTube for a business here is a step by step guide to get started.
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How To Set up a LinkedIn Business Page

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LinkedIn is essential for a company. It is a great platform to showcase services and industry related news. LinkedIn is a great place for a company to post jobs and company updates. It is a great way to connect with current and former employees. Here is a step by step guide to set your business page up.
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How To Set Up Facebook for Business

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Facebook has become very influential in our daily lives. If your company is currently not on Facebook it is time to make the shift! Why is it important? The average user spends 55 minutes on Facebook daily (Convince and Convert). Facebook is important for customer interaction and new customer acquisition. Here is how to set it up for your business.
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How To Set Up Facebook for Business

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Facebook has become very influential in our daily lives. If your company is currently not on Facebook it is time to make the shift! Why is it important? The average user spends 55 minutes on Facebook daily (Convince and Convert). Facebook is important for customer interaction and new customer acquisition. Here is how to set it up for your business.
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How To Set Up Google+ For Business

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If you have never set up social sites for a company it can seem daunting. How horrible it would be if you set up something incorrectly!! Or so you think… I am here to show you that it isn’t that difficult or terrifying to set up your company’s social pages! The most important and beneficial social site for a company is Google Plus.
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