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Marketpath Introduces Free SSL Certificates for CMS Users

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All websites utilizing the New Marketpath CMS will now receive free SSL certificates. But what is SSL and why does it matter? SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser.
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What You Can Learn from Bounce Rate & How to Improve It

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Bounce rate importance depends on the goals of your website. For some, bounce rate is key to website conversion. For others, bounce rate isn’t as relevant to website success. However, taking some measures can help your company improve their bounce rate and overall website success.
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Top Blog Posts of 2016

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As the end of 2016 approaches, we’re looking back at some of our most memorable, interesting, and useful blog posts related to web design and development, SEO, social and content marketing. The following is a list of our top 11 most popular articles of the past year from our Digital Marketing Insights blog.
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Why Keyword Research is (Still) Critical to Your Website’s Success

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Despite what you may have heard, Keyword research should still be a prerequisite or component of any search optimization (SEO) planning or website design and development project. Then why, you might ask, have I read so many headlines like:“keywords are dead?”
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Search Optimization(SEO) Trends for 2016

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Techies from around the globe visited New Orleans to attend the Collision Conference this past Spring.  The conference consisted of 11,000 attendees, 200 world-class speakers across 5 stages that touched on Design, Marketing, Development, and Technology.
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Best Practices for Effective Content Marketing

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Most marketers agree that content marketing is very difficult to do well, especially for small businesses with limited people and resources. To help I’ve put together a list of guidelines or best practices for effective content marketing.
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The Ultimate Driver in Traffic: Search Engine Optimization

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Search Engine Optimization is constantly evolving. It is critical to stay on top of trends and the latest algorithm updates. One way to stay informed is to track key statistics and learn from them.
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A Simplified Explanation of Search Engine Optimization (SEO)

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Many business owners aren’t marketing experts, so they often only have a basic understanding of website optimization. When talking with them, I often try to give a quick overview of what SEO is and some of the main factors that can positively impact search results.
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2016 Digital Marketing Checklist

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As you’re finally getting over your holiday hangover and becoming excited about a successful and prosperous 2016, it's a good time to take a step back and make sure you have all of our ducks in a row regarding our organization's digital marketing plans and strategy.
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Venture Logistics Launches New Business & New Website!

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Venture Logistics launched a new website to highlight the merger of TransCorr and Venture Logistics, support their growth in the Midwest, Southeast and East Coast, and position the new organization as a leader in Premier Trucking Services.
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