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Calls To Action You Should Try on Your Website

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There are a number of different types of calls to action, but below are some of what we consider the most effective and why you should implement them on your website.
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5 Beginner Tips for Hosting a Webinar

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Webinars can be an intimidating marketing tool especially if you are not 100% comfortable with the topic or speaking to a large audience. One benefit is that a great webinar has the ability to connect companies with people. These connections can lead to conversations with new prospective clients which could potentially drive sales. The more comfortable you become with webinars the more fun you can have with them!
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Marketing Stat of the Month: Paid Search Results vs. Organic Search (SEO) Listings

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Did you know 70-80% of people ignore paid search results, skipping past them to the organic search listings? What are the implications for your SEO and digital strategy?
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Stamping and Manufacturing Expert Launches New Website

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Mursix launches their new redesigned website with the help of Marketpath’s website design and development expertise.
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EquiTeam Launches Commercial Construction Website

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Working closely together, Marketpath and EquiTeam developed a plan for the new website that included a number of key features.
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Top Blog Posts of 2016

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As the end of 2016 approaches, we’re looking back at some of our most memorable, interesting, and useful blog posts related to web design and development, SEO, social and content marketing. The following is a list of our top 11 most popular articles of the past year from our Digital Marketing Insights blog.
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Why Keyword Research is (Still) Critical to Your Website’s Success

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Despite what you may have heard, Keyword research should still be a prerequisite or component of any search optimization (SEO) planning or website design and development project. Then why, you might ask, have I read so many headlines like:“keywords are dead?”
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10 Rules to Increase Engagement with Website and Email Marketing [Webinar]

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Are you looking for ways to increase engagement with your website or email marketing? Register for our webinar on October 18.
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Why Blog? Statistics Show the Benefits

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Debating whether blogging makes sense for your business? Read the stats. Many show why blogging is one of the most effective content marketing strategies in use today.
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Best Practices for Effective Content Marketing

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Most marketers agree that content marketing is very difficult to do well, especially for small businesses with limited people and resources. To help I’ve put together a list of guidelines or best practices for effective content marketing.
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